HBS Professor Henry Chesbrough, Open Innovation

Harvard Business School Association
of Orange County

Is Your Company
Too Inbred To Innovate?

Wednesday, April 23, 2003

A revolutionary new look at how the world's best companies create and exploit new ideas, by HBS Professor Henry Chesbrough
Knobbe Martens Olson & Bear
2040 Main Street, Ground Floor Conference Center, Irvine, CA

Click here for map and directions

6:00PM to 9:00PM

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Dr. Henry Chesbrough is no stranger to innovation in American business. Before joining the HBS faculty in technology operations management and entrepreneurial management, he spent 10 years in senior management in Silicon Valley. Much of that experience was in new product and business development for Quantum Corporation, the Fortune 500 disk drive manufacturer.

His new book, Open Innovation: The new imperative for creating and capturing value from technology (Harvard Business School Press) is garnering rave reviews from executives and academics across the globe. The book's central theme is that no company can afford to rely entirely on its own ideas to advance its business anymore, and no company can restrict its innovations to a single path to market. This book outlines a new paradigm of open innovation, which can enable companies to create and profit from their ideas and others ideas - in today's distributed knowledge environment.

COST: $10 for HBSAOC members, $20 for non-members. Includes refreshments

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Underwritten through the generous sponsorship of California's largest intellectual property law firm:

HBSAOC
Harvard Business School Association
of Orange County 2855 East Coast Highway, Suite 102
Corona del Mar, CA 92625, USA

Tel: (949) 723-1640
Fax: (949) 673-2428

E-mail: hbs@hbsaoc.org

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